Insights

Electronic Transaction Association (ETA) Expo April 17-19

Today, professionals, vendors, and suppliers will gather in
Las Vegas for the 2012 ETA Annual Meeting and Expo. The expo will feature various keynote speakers that will
discuss trends, creative solutions, and changes in the industry. The expo is
designed to bring businesses, companies, and experts together to form
partnerships and valuable relationships that may serve a purpose later down the
road. The ETA board of directors is composed of professionals from the payment
industry including bank officials, consultants, and company representatives.
The speakers include experts from Visa, PayPal, Mastercard, Verifone, and many
more. The expo will feature a diverse amount of seminars that address some of
the pressing issues in the industry. From
social payments to compliance, it seems that any topic that affects the
industry will be discussed.

With this many industry professionals coming together it is
inevitable that security will be discussed throughout the expo. Yesterday, there was
a seminar on Acquiring Payments Risk/Fraud Management: Tactics &Trends as
a part of the preconference events. Later in the week other fraud prevention
workshops will be given that address data security legislation and dealing with
and preventing breaches. As a third party security provider for both domestic
and international
fraud prevention
, it is our hope that everyone physically at the conference
and following it online, will tune into the security seminars. With 2012 well
underway, it is important that all stakeholders in the industry pay attention
to the changing fraud prevention needs. While new technology and products usually
steal the limelight, it is important not to forget about the security that will
make the new technology efficient. Using extra layers in fraud prevention
measures as outlined in the FFIEC
Guidance
, and cross examining security from channel to channel will help
ensure your fraud prevention strategy supports all the exciting things
discussed at the ETA Expo.

[Contributed by EVS Marketing]

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